His practice follows the simple philosophy: objects can hold sentimental value greater than their material worth. Bringing out the best qualities in people and materials happens in dialogue with the wearer. Making is seen as a shared act, beginning at the first interaction, and continuing a two-way process. Returning to old world craft and casual hospitality, Craig brings forward traces of individual character in the work.

Free from any cultural period, his work retains a feeling of permanence. Antiquity sits alongside a modernist perspective. Clean forms meet figurative details, while fragments of music, history and architecture leave their impressions in precious metals, natural diamonds and gems. His compositions are offbeat but considered, assembled with an instinct developed over years of making and resolved in a signature balanced hum.

Craig challenges the notion of jewellery as simply ornamental. Instead, it can be a memento of a milestone, a record of the past, and eventually a part of its own history. An heirloom to be worn every day, lived with, and passed on to the next.